what to share on linkedin

What to share on Social Media?

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What should recruiters share on social media?

This list is not the 10 commandments, but Improve and Consult’s taste of the options of what recruiters should choose to share on social media

video to share

Jobs

  • Post vacancies
  • Expression of interest
  • Recruitment Campaigns (such as graduate and apprenticeships)

Videos

  • Employer Branded Videos can be produced very easily and shared. Video content gets very high engagement
  • Sharing on Facebook has changed, if you want engagement and attention it hard without opening the cheque book
    • Instagram, on the other hand, has one of the highest user engagements of any of the top social media. It’s a great place for building your employer brand

Organisation & Market information

  • People are on Social media to learn and escape EVPthe daily grind
  • Teach them with insightful articles, surveys and stats
  • Show them that your organisation’s grass is greener with news and stories

Images and photos

  • Pictures expressing your company culture and of real employees are very engaging

Recruiting and HR Tips

  • Job-seeking
  • Interviewing
  • CVs

We know what to share, but where should we be sharing it?